Promotion Strategy of Pre-Engineered Steel in Thailand

oleh Nuttapon Suttitam

Penerbit - Iron and Steel Institute of Thailand, Thailand

Kategori - Novel Am

The Office of Industrial Economics (OIE) in association with The Iron and Steel Institute of Thailand had together conducted the study about strategies and measures to promote the usage of steel structures particularly with pre-engineered steel system. Such cooperation is aimed at studying along with analyzing the strength, weakness, opportunity and threat of Thai’s steel construction industry in order to promote the usage of pre engineered steel for the construction industry in Thailand. For this project, the research team selected typical bridge structures in Thailand as the project’s case studies to analyze the total cost of construction. The reason why bridges are considered proper samples is because they represent the basic fundamental infrastructures that affect the quality of lives and well beings of general population. Since the government owns the majority of the bridges in Thailand and that most bridges are constructed using concrete, it is extremely imperative that the government has to consider the total cost of ownership rather than the cost of construction based solely on its accounting cost. More importantly, the construction of bridges is relatively simple, which help eliminate bias (advantages) on the comparative cost analysis and assessment between concrete and pre engineered steel structures.

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